Grow your business with Saxo Capital Markets

Saxo Capital Markets' many years of experience in the online trading business and accumulated knowledge of the markets and the needs of clients translates into a proven success formula for White Label Clientele. The  Program for White Label Clients consists of excellent technologies enabling multi-asset trading on a single platform combined with the processes, strategies and marketing support necessary to build a solid business. Saxo Capital Markets' Program is the unique combination of all the elements to ensure that White Label Clients can become leaders in their markets.

White Label Solution

For licensed financial institutions looking to enter or expand their retail online-trading business, Saxo Capital Markets offers a completely scalable White Label Solution. The solution is built around a customised version of our award-winning platform branded under the White Label Client's name. But it goes well beyond that. The innovative White Label Solution entails the multi-asset platform with integrated front- and back-office infrastructure, real-time risk management, client base development tools, dedicated partner services and go-to-market strategies to help White Label Clients effectively enter, grow and optimise their business.

Join Saxo Capital Markets to become a market leader

Saxo Capital Markets program is based on a holistic approach to helping grow a white Label Client’s entire business, where a client receives a tailor-made package to quickly launch, effectively market, run and optimise their online trading business.

Institutional  Program designed to accelerate the business

The offering entails the following key elements designed to accelerate growth:

State-of-the-art platform & products

Saxo Capital Markets' platforms allow access wherever clients are and at any time, be they at home, at work or travelling. Saxo Capital Markets offers access to a wide range of asset classes from one account, accessible across three integrated online trading platforms. Get access to all the main exchanges worldwide, Tier-1 liquidity and the market information that helps make the right decisions. Streaming news and advanced charting tools are just a few more features for convenient decision making and trading. The platform has numerous times been recognised as the best retail platform and has received numerous awards for consecutive years.

Dedicated account management and sales trading

When we talk about dedication, that means account management and sales trading support in over 41  languages so clients and institutions can discuss daily business in their native language. We believe that it is crucial to have professionals who understand a client's local market, culture and  end client behaviour if they are to be properly supported. Sales, product and platform training and education are also provided.

Proven processes and tools

Our focus is on internally developing its integrated trading technology infrastructure gives an extra advantage. Most of Saxo Capital Markets' technology offering is developed in-house by more than 300 dedicated IT-software engineers. It is built on IT expertise and is easy to customise to match the exact needs of White Label Clients. This means scalability, back-end flexibility and easier integration into the clients Back Office Systems to make their daily life easier, faster, and smoother, allowing clients to concentrate on what matters: growing their own client base and revenues.

Setting business in motion

The White Label Program is just one element of the business. The second element is the contribution from our prospective clients. The White Label Client is a complete business owner and defines its own market strategies, client profiles and runs its own business. The set-up is done so that only the client has access to its client data. Saxo Capital Markets steps in to provide the best tools and to share its best practices to help clients to accelerate business growth. white Label Clients execute on-the-ground marketplace strategies, client acquisition and development, as well as account management and service.

Saxo Capital Markets' comprehensive offering covers the entire value chain, sets new industry standards, helps to achieve economies of scale and, through the revenue-sharing model, translates into a mutually beneficial and sustainable model. The more expertise shared, the better clients become and the more success they will enjoy.

Other benefits of a White Label Client with Saxo Capital Markets:

Ready to get started?

Saxo Capital Markets has a proven track record in White Label Solutions, and is always ready to make sure clients are provided with the best solution. Ready to get started?

• Profiles
• Testimonials

Go-to-market strategies and marketing support

Our focus is consistently on ways to help clients market the offering effectively and to optimise their business. It takes time, resources and experience to find out what are the best strategies to enter the online trading market and to lead it. With over 10 years' of experience in online markets, we share expertise with clients offering go-to-market strategies and marketing support. We also supply clients with performance dashboards, to help them monitor and develop their own client base, throughout the entire customer lifecycle.